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Online promotions ideas to support the point of sale

Posted by Roger Bretau on 27-Mar-2018 07:24:06

Ecommerce is huge today, and it is giving many brick-and-mortar retailers a massive scare. To compete with their digital brethren, physical retail brands will have to step up their promotional game by a notch or two.

In addition to entering the ecommerce game buy becoming etailers, it is highly recommended that retail consumer brands carry out online activities in order to support the sales of their physical stores.

The 14 steps that we manage in GTM plans for multinational companies

Posted by Jordi Marca on 16-Jan-2017 18:01:22

Gotoclient can help you creating, developing, executing and fine-tuning your Go-To-Market plan. Now, I would like to give you some light on the few steps we take and some suggestions so that your Go-To-Market plan makes sense and is well-created and well-executed. This is key for your marketing plan consistency, when thinking about GTM plans for multinational companies. 

About this blog

We think and write about inbound marketing, digital revenue, digital customer promotions, digital sales & marketing planning. 

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